Competitive Intelligence Services
In today’s global marketplace you can’t afford not knowing how and what your competitors are doing. We provide you with the intelligence that gives you a real edge over your competitors; the ability to be proactive because you know them and what they are planning.
Who are your competitors? What are their strengths and weaknesses? How do you compare? What are they planning? BlackSand will look across your competitive landscape and show you not only what you’re up against, but how you can gain an edge.
Competitive Intelligence research includes the following comparisons :
- Products and Brands
- Pricing Strategies
- Markets
- Market Share
- Customer Views
- MarComm Strategies
- Business Models
- Revenue
- Financial Health
- Legal Issues
- Workforce
- Preferred Deal Structures
- Supply Chains
- M and A Opportunities and Threats
- C-Level Contacts
- Latest Press
Many competitive intelligence reports do not include information about your company, but we include an internal profile on the same comparative measures to ensure valid comparisons and competitive positioning analysis. Additionally, we offer research that will provide you with a much deeper look into your company on an ad hoc basis. The better you know you know your own company, the more prepared you will be for your competitors' plans to exploit you. This research typically provides recommendations for counter-intelligence strategies to foil your competitors efforts. Our internal intelligence analysis can be completed separately as a custom research project or in concert with overall competitive intelligence research efforts.
